In Discussion Forum 1, post your response to the following discussion questions. Reply to at least two classmates’ responses by the date indicated in the Course Calendar.

Describe a new product that you can imagine developing and bringing to market. (It can be a good or a service.) What is it? Why does it interest you? What existing company could integrate this product into its product line?

Answer these questions:

Would the development and testing of a new service differ from those of a new product? Why?
Is it important that a new product be closely related to a current product line? Why?