IKEAs Global Sourcing Challenge: Indian Rugs and Child Labor (A)
1. How should Marianne Barner respond to the invitation for IKEA to have a representative appear on the upcoming broadcast of the German video program?
2. What actions should she take regarding the IKEA supply contract with Rangan Exports?
3. What long-term strategy would you suggest she take regarding IKEAs continued operation in India? Should the company stay, or should it exit?