Read the article: (Consumer trust toward retail websites: Comparison between Pure click and click-and-brick retailers) Attached is the file that consists of the article that needs to be read. Guidelines: 1. Describe the central Idea of the Assignment2-4 lines. 2. Describe the major points with sufficient explanations to make them clear. Under each major point, briefly describe Minor points supporting that major point. (max. 1 page). 3. Detailed description of ideas you got from the assignment for building or improving a websites attractiveness to consumers .