- In this portion of your report you will provide a two to three page introduction to a company of your choice, including background information.
- This section of the report is important because it introduces those factors that make your chosen company and its stock interesting to the future financial health of your current company.
- Address the major reason(s) why you chose the company.
- Explain how you think this company might provide value if you were to acquire their stock.
- Assess how the company appears to approach issues of ethical behavior and social responsibility and how this might affect its value.
