Sports Sponsorship. research a recent (within the past 2 years) controversy in which a well-known athlete lost his or her endorsement contract as a result of illegal or rule-breaking behavior. the name of the athlete you chose and a description of the controversy. Then, provide an explanation of why the athlete lost his or her endorsement with a company or organization, and the issues that arose as a result. Next, explain the pros and cons the sponsoring company may face in terms of retaining the athlete as an endorser. Post the name of the athlete you chose and a description of the controversy. Then, provide an explanation of why the athlete lost his or her endorsement with a company or organization, and the issues that arose as a result. Next, explain the pros and cons the sponsoring company may face in terms of retaining the athlete as an endorsement. You can do it on Adrian Peterson if you want to. You can do it on anyone but do not do Do not the assignment on Antonio Brown.