This assignment is base on tv sponsors is two-part one is the matrix in which there is a chart and need to feel up to it four times with four different teams. There select two of the following three categories of sporting events to use as a basis for your matrices. attach four completed matrices Part 2: Evaluation  For each category, compare the two opposite types in terms of their activations. What were the similarities? What were the differences? Did you see some of the same companies activating in each? If so, did they choose different types of activations depending on the type of event? Explain why you think the companies you identified have partnered with these particular sports and what audiences they are trying to reach. If you have any question you can just email me.