*it is okay to create a story that makes sense. (Guidelines for Statement of Purpose) What meaning have you drawn from your business courses so far? How do they influence your major choice? What aspect of your major course of study attracts you? What goals have you set yourself professionally? How is a  (this) degree going to help you attain these goals? Why is (this program) the place for you? What professional experience do you already have? What will make someone say, “Yes, let’s pick this student?” Is there anything special/interesting about you that would help you stand out?