Read the Closing Case in Chapter 11: Make Yourself Memorable (pg. 250). Answer the following questions:

1. Some social critics say that too many people these days are rude, crude, and inconsiderate of others. Do you agree or disagree? Explain in detail.

2. Make a list of prominent people who, in your opinion, have class. Also, make a list of friends or coworkers who have class. List and evaluate the personal qualities displayed by these individuals you most admire.

3. If you want to become a more memorable person someone with class what type of self-improvement program would you undertake? Explain. If you decided to develop a strong person brand, would class be a major component of your brand?