Write an introduction to your company. Describe your hypothetical company, its location, and the product it makes or the service it provides, and introduce the contents of your marketing plan.

Create the first part of your marketing plan:

Write an introduction to your company. Describe your hypothetical company, its location, and the product it makes or the service it provides, and introduce the contents of your marketing plan.
Develop your company’s mission statement.
Decide the main goals that you would like to achieve within the next year (short term) and the main goals that you would like to achieve within the next five years (long term). Determine the most appropriate ways to measure both short- and long-term goals.
Note: Consider the following metrics: tracking downloads of website content, website visitors, increases in market share, customer value, new product /service adoption rates, retention, rate of growth compared to the competition and the market, margin, and customer engagement.

Develop an environmental analysis that includes competitive, economic, political, legal, technological, and sociocultural forces.
Develop both a SWOT analysis and needs analysis for your product/service. Each analysis should examine three strengths, weaknesses, opportunities, and threats for your company.
Use at least three academic resources as quantitative marketing research to determine the feasibility of your product/service. These resources should be industry-specific and relate to your chosen product/service.
Note: Wikipedia and other Websites do not qualify as academic resources.

Your assignment must follow these formatting requirements:

Be typed, double-spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length of 8 to 12 pages.
The specific course learning outcomes associated with this assignment are:

1. Analyze marketing environments and strategies used to strengthen product or service positioning.

a. Evaluate data and information on customer/consumer behavior.

b. Evaluate marketing research tools involved in the marketing process.

c. Examine the marketing science of customer behavior and products in the marketing exchange process.

2. Evaluate the marketing strategies used to create/communicate customer value.

a. Analyze the marketing framework through a situation analysis.

3. Create an effective marketing plan.

a. Develop recommendations based on market analysis and strategy.

b. Develop strategies to assess performance and achieve marketing goals.

c. Develop dynamic strategies for competing.

Grading for this assignment will be based on answer quality, logic/organization of the paper, and language and writing skills, using the following rubric found here.

Who is the audience for this assignment?What can you tell them about the sources that will surprise them—that will deepen their understanding of American history?

Who is the audience for this assignment?
Imagine your audience as intelligent readers craving new knowledge about the past, but unfamiliar with these documents. What can you tell them about the sources that will surprise them—that will deepen their understanding of American history? this is one of the questions for this paper.

rite an essay about the historical patterns that have led finally to the reaction to the current pandemic.

Think back to the early part of the semester when the class discussed the shift from absolutist monarchial rule to constitutionalism (largely in the 17th century) and ultimately representative systems. Think about the responsibilities for standards of living taken by government in the 17th century. Then consider the changes by the 18th-19th centuries when society faced the difficulties of the Industrial Revolution how much change had there been? Finally look at the governmental responses to the Great Depression. The write an essay pages about the historical patterns that have led finally to the reaction to the current pandemic. Pretend you are communicating with someone who says there is nothing to learn from history.

Why is it that women face this type of disproportionate stigma around their mental health and what can be done on a social or even political level to reduce this stigma?

As you learned this week women and men experience mental illness at similar rates, but the illnesses they experience vary dramatically. Women are often times seriously stigmatized for the mental illnesses that they experience. Why is it that women face this type of disproportionate stigma around their mental health and what can be done on a social or even political level to reduce this stigma?

Describe what is known about the issue or problem that you will be researching for your social issues paper

The final social issue paper will accomplish three goals:
1. Describe what is known about the issue or problem that you will be researching for your social issues paper
2. Describe the common approaches used to address this issue or problem; and
3. Describe what teachers can do to tackle this issue or problem.