Identify no more than three areas that you found the most challenging in finalising the idea and creating a pitch.

Your reflection should include:
The nature of the challenge(s) you or your team faced.
How you/your team (positively) addressed the challenge.
The impact this had on your business idea and business prospects
How you would approach each stage differently in the future.
Reflections on that learning (this is the most important element of your submission)